Products

Our products are part of a system and their different combinations solve all branding problems of different companies.
As a result, there is always a solution adapted to your company.

THINK /

reflect

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01
Buyer Persona

Our brand is not ours, it belongs to our consumer.

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02
Brand KPI’s

Business consulting session to define the company’s value proposition.

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03
Insight Focus Group

Through an insight, the subject acquires, internalizes or understands a revealed “truth”.

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04
Brand House

Add all the vectors that define your brand into a single master document.

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05
Brand Strategy

After a branding session, we will state the brand proposition.

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06
Brand Audit

Let’s see what we have achieved so far and whether our values are recognized by consumers.

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THINK /

implement

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01
Iconic Product

Products are the new brand stories.

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02
Brand culture and leadership

The brand is a powerful tool for the internal management of a company.

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03
Brand Defender

For a period of time, we are involved in defending the brand in the management committee or board of directors.

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PLAN /

build

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01
Storytelling

It is the art of telling a story. The creation and use of a magical atmosphere through storytelling.

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02
Visual and Verbal Territory

Based on our brand values, we will propose visual and verbal platforms to express those values with images and words.

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03
Content Strategy

Once the touch points in the Consumer Journey have been defined, we define the ideal messages for each moment of the relationship.

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04
Consumer Journey

Depending on the relationship that the consumer has with the brand, different communication actions are defined.

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05
Brand Architecture

Communicate, through the brand, your product portfolio.

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PLAN /

measure

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01
Market research

All the key factors that we must find are in the same place: in the consumer.

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02
KPI analytics

We use Key Performance Indicators to monitor and measure the success of our strategies and actions.

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03
Brand Equity

Our aim is to increase the value of brands. For a board of directors to evaluate performance, we need to quantify this value and its growth.

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PROJECT /

interim management

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01
International expansion

When a brand expands to international markets or is born to conquer different countries and cultures, it requires a particular strategy.

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02
Innovation of communication channels

The channels we use to contact the consumer are just as important as the message we send.

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03
Brand Management

Sometimes, brand management is necessary for a certain period of time in order to implement brand culture in the organization.

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04
Digital Marketing Strategy

Currently, one of the most common ways to promote our brand to our customers is the Internet.

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05
Brand campaigns

Prestigious studies have shown that if you combine brand campaigns with activation campaigns, your sales rate improves in the medium term.

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06
Communication strategy

Once we have defined who we are targeting, how they think and what their motivations are, we are going to develop all the touch points: our own, those earned and those purchased.

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PROJECT /

transform

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01
Guidelines – ARCHITECTURE

Applying the corporate identity to architectural and ornamental elements.

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02
Guidelines – INTERIOR DESIGN

A guide to help you when developing an interior design or any branding application, defining the functionality and aesthetics of spaces, as well as establishing the limits of your actions.

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03
Guidelines – ONLINE

Look&Feel of your brand for online media.

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04
Guidelines – PLV

Corporate design and layout for advertising on the place of sale.

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05
Guidelines – PACKAGING

Brand proposition through the presentation of your products.

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06
Guidelines – STATIONARY

Look&Feel of your brand for printed corporate stationery.

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07
Guidelines – VISUAL IDENTITY MANUAL

Standards and advanced graphic resources to deliver corporate communications.

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08
Logo

Together with the naming, it is the main identifier of a brand.

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09
Claim

Direct, creative and unique communication of the brand essence.

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10
Naming

We will select a name for the brand, a transcendental step in the communication of your identity.

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